Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of MyCare.scot's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#045CBC bg
#2772C5
#3C546C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
MyCare.scot brings together your health and social care information in one secure, easy‑to‑use online service. Available to people aged 18 and over in Scotland, the service is designed to grow over time — supporting you to manage your health and social care in the way that suits you best. With MyCare.scot, you can quickly and safely view key details held by NHS Scotland, including: • Your Community Health Index (CHI) number • Some of the personal details stored by NHS Scotland, such as your home address • Your medication and allergy information • Your Covid and flu vaccination record since 2021 • Health and care services available near you Your information is protected using the same high‑level safeguards and security standards that NHS Scotland uses for all health and care information. The information presented to you is for informational purposes only and does not provide medical …
App details
What you can learn from MyCare.scot
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are MyCare.scot's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MyCare.scot runs a dark set with one background colour (#045CBC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C546C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.