Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of PiePay: Avail Card Offers's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#6C3CEC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
PiePay is a platform that helps online shoppers to access exclusive card-based discounts—even if they don’t own the relevant credit cards themselves. By connecting buyers with registered cardholders, PiePay facilitates discounted purchases from leading e-commerce platforms. For Cardholders, PiePay offers a unique opportunity to earn money and reward points. Our vision is to empower Buyers and Cardholders alike, creating an environment where community benefits from each other. As Helen Keller puts it, ‘Alone we can do so little, together we can do so much.’ As Buyers, you can now tap into a world of discounts and deals that were once out of reach: - Save upto 10% extra on every purchase - No personal details or credentials are shared - Real-time shopping - Return and cancel support As Cardholders, you can realise the true potential of your credit cards with PiePay: - Earn on every t…
App details
What you can learn from PiePay: Avail Card Offers
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are PiePay: Avail Card Offers's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: PiePay: Avail Card Offers runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6C3CEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.