Sampled from 4 of gpay's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C142C bg
#2E3449
#2C347C accent
#FFFFFF text
Welcome to gpay (by Shamadhan Services Limited), a digital financial services provider operating a secure mobile wallet ecosystem across Bangladesh. Whether you're making daily payments, transferring funds, doing mobile recharge, or paying bills, gpay makes transactions simple, safe, and instant. Key Features Send & Receive Money • Instantly transfer money to other gpay users • Send funds to bank accounts and other payment services • Request money from friends and family Add Money • Add money from bank accounts, debit/credit cards, or other digital channels Pay Bills Easily • Electricity, gas, water, internet and other utility bill payments • Government fee payments and service payments Merchant Payments • Pay at shops and online merchants using QR • Secure and instant digital payments Mobile Recharge • Recharge any mobile operator instantly • Access exclusive offers and …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are gpay's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: gpay runs a dark set with one background colour (#0C142C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #2C347C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.