Sampled from 6 of Keyword Scout: ASO Research's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C0C04 bg
#2E2E27
#B4742C accent
#FFFFFF text
Find the right keywords before you waste months on the wrong ones. Keyword Scout gives indie developers and ASO professionals an instant read on keyword difficulty, market saturation, real search demand, and competitor positioning, so you make smarter decisions about your App Store listing from day one. KEYWORD RESEARCH Search any keyword and instantly see how hard it is to rank for, how saturated the market is, how much real demand it has, and which apps are winning. Every result comes with scored winnable alternatives: lower-competition, long-tail terms ranked by opportunity, each with an honest verdict (Worth a shot, Targetable, or Avoid) so you never chase a keyword you can't win. When Apple actually autocompletes a term, you'll see an "Apple-suggested" badge, a hard signal that real users are typing it, not an inflated guess. SOFT TARGETS The fastest way to find an opening: popu…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Keyword Scout: ASO Research's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Keyword Scout: ASO Research runs a dark set with one background colour (#0C0C04) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #B4742C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Developer Tools apps approach the same problem? Browse more Developer Tools apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.