Sampled from 2 of JP Bouwapp's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4EC bg
#D6D6CF
#640C84 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Volg de projecten van J.P. van Eesteren Via de JP Bouwapp volg je eenvoudig onze bouwprojecten. Vooral handig als we in jouw buurt aan de slag gaan. Zo blijf je op de hoogte van werkzaamheden, planningen, eventuele afsluitingen of omleidingen en nieuws. Ook kun je via de JP Bouwapp in contact komen met het projectteam als je vragen of tips voor ons hebt. Wij zijn JP, één van de grootste utiliteitsbouwers van Nederland. Een hechte club met een persoonlijke aanpak en een grote liefde voor het vak. Samen met onze opdrachtgevers en partners ontwikkelen én realiseren we de meest complexe projecten. Van slimme verduurzamingen tot de bouw van grote iconen. J.P. van Eesteren. We houden van wat we bouwen.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are JP Bouwapp's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: JP Bouwapp runs a light set with one background colour (#F4F4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #640C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.