Sampled from 4 of SellerKit:Editor for eCommerce's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#AC8464 accent
#111111 text
Turn ordinary product photos into professional marketplace-ready images in seconds with SellerKit. SellerKit is built for online sellers who want clean, high-converting product photos without complicated editing. Whether you sell on Amazon, Etsy, Shopify, eBay, Facebook Marketplace, or your own store, SellerKit helps you create professional product images quickly and easily. FEATURES • Remove Background Create clean, professional product photos with a single tap. • Product Photo Editor Adjust brightness, contrast, saturation, shadows, highlights, and more. • Professional Shadows Add realistic studio-quality shadows to make products stand out. • Ready-Made Templates Use professionally designed templates for different product categories. • Batch Processing Edit multiple product photos at once and save valuable time. • Marketplace Ready Prepare images optimized for Amazon, Etsy, Sh…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are SellerKit:Editor for eCommerce's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SellerKit:Editor for eCommerce runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #AC8464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Graphics & Design apps approach the same problem? Browse more Graphics & Design apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.