Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Fotto's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC1C34 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Compre suas melhores fotos com qualidade e segurança na Fotto. Participou de um evento e quer encontrar suas fotos? Com a Fotto isso leva segundos. Nossa tecnologia de reconhecimento facial te encontra em meio a milhares de imagens. Basta uma selfie e o app mostra na hora todos os registros em que você aparece. Como funciona: Procure pelo evento que você participou Envie uma selfie para o reconhecimento facial Veja na hora todas as fotos em que você aparece Compre e baixe em alta resolução, com entrega via WhatsApp Por que a Fotto: Reconhecimento facial rápido e preciso Fotos em alta resolução, sem marca d'água, liberadas na hora Pagamento seguro e simples via Pix ou cartão Baixe o app Fotto e encontre suas fotos agora. Seus melhores momentos merecem ser lembrados.
App details
What you can learn from Fotto
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Fotto's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Fotto runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC1C34, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.