Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of N.V - New Mode's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C3C bg
#3B3B57
#B40C54 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Take a smarter, faster approach to understanding how your body may be responding to stress, focus, and daily demands. This privacy-first wellness tool uses your iPhone’s rear camera and flash to perform a quick, approximately 50-second pulse and heart rate variability (HRV) scan—without requiring a smartwatch, wearable, account, or cloud connection. Simply place your fingertip over the camera and torch, stay still, and let the scan capture your pulse signal. Your heart rate data is processed directly on your device to calculate HRV metrics such as RMSSD and SDNN, along with a simple Focus Score from 0–100. Instead of overwhelming you with technical numbers, the result is translated into easy-to-understand tiers: Drained, Steady, Focused, or Peak. The experience is designed around a simple daily ritual. Check your latest reading at a glance, compare your results across days and weeks, …
App details
What you can learn from N.V - New Mode
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are N.V - New Mode's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: N.V - New Mode runs a dark set where the background shifts from screenshot to screenshot (first shot #1C1C3C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B40C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.