Sampled from 3 of Instant Gen's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#846CFC accent
#FFFFFF text
Stunning filters for photos and Live Photos! With vintage and artistic painting filters, instantly turn your snapshots into works of art. Instant Gen is a filter app specially designed for iPhone Live Photos. Want to add beautiful filters to your dynamic Live Photos? Now you can! 【App Features】 1.Filter rendering support for Live Photos 2.Rich filter library: film, vintage, sketch and many more styles 3.Real-time preview & fast rendering Elevate your daily photos and dynamic Live Photos, create eye-catching content for all social media platforms. Subscription Information: • Instant Gen offers auto-renewable subscriptions to unlock all filters, high-resolution exports, watermark-free output and other premium features. • Available subscription cycles: Weekly / Monthly / Quarterly / Yearly • Payment will be charged to your Apple Account upon purchase confirmation • Subscriptions renew a…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Instant Gen's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Instant Gen runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #846CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Graphics & Design apps approach the same problem? Browse more Graphics & Design apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.