Sampled from 6 of BetterFish's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCEC bg
#DDDDCF
#14444C accent
#111111 text
Know the rules before you cast. BetterFish is your offline field guide to British Columbia fishing regulations. Tap any lake, river, creek or tidal area and read exactly what applies right there: seasons, catch and size limits, gear and bait rules, and the closures in force today. EVERY WATER'S RULES, ONE TAP AWAY 15,000+ lakes, rivers and creeks across all eight regions. Where a closure has a mapped boundary it is traced on the water itself, so you can see where it starts and ends. Where a closure exists only in writing, BetterFish says so rather than drawing a line it can't stand behind. BUILT FOR NO SIGNAL The regulations, the waters and the synopsis are bundled on your device, so the rules work in a canyon or in airplane mode. Download map imagery, including satellite, for the area you're headed before you leave. SALMON AND TIDAL, COVERED Non-tidal salmon rules from Fisheries an…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are BetterFish's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BetterFish runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCEC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #14444C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.