Sampled from 5 of Voccado | Red gastronómica's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#841C1C bg
#953B3B
#BC8C5C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
¿Dónde comemos? Es la pregunta de todos los días, y siempre termina igual: una lista de estrellas de gente que no conocés, o veinte mensajes en el grupo sin que nadie decida. Voccado da vuelta la pregunta. Acá las reseñas son de tus amigos. Sacás una foto del plato, le ponés un puntaje y contás en dos líneas cómo estuvo. Ellos hacen lo mismo. Y en unas semanas tenés algo que ninguna guía te puede dar: el mapa real de dónde se come bien, hecho por la gente en la que confiás. QUÉ PODÉS HACER • Publicar reseñas con hasta tres fotos, puntaje y texto. • Ver qué comieron tus amigos, en Inicio y en la pestaña Amigos. • Reaccionar con un emoji o con una selfie, y comentar. • Guardar lugares para después y armar Selecciones en tu perfil: "Pizzas", "Para una cita", "Brunch". • Descubrir qué hay cerca tuyo: Inicio ordena por cercanía y por la gente que seguís. • Buscar restaurantes y personas. …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Voccado | Red gastronómica's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Voccado | Red gastronómica runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #841C1C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #BC8C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.