Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Pennli - Budget Planner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4E4EC bg
#D6C8CF
#D46C8C accent
#111111 text
Screenshots
Icon palette
About this app
Most budgeting apps wait until the end of the month to tell you what you did wrong. Pennli does the opposite. You decide where your money goes at the start, and one number tells you what is genuinely left to spend today. It is the envelope method, without the cash or the shoebox. HOW IT WORKS 1. Add what is coming in — a salary, a side income, the money that arrives whenever it arrives. 2. Divide it into envelopes: groceries, rent, going out, the things you actually spend on. 3. Log spending as it happens. Every envelope shows what is left, not what you have burned through. No spreadsheet to maintain. No category system to learn. About two minutes to set up. WHAT IS INSIDE • Envelopes you name yourself, with budgets you can change any month • Savings goals with a monthly amount, so "one day" finally gets a date • Repeating bills entered once and handled from then on • A weekly …
App details
What you can learn from Pennli - Budget Planner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Pennli - Budget Planner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pennli - Budget Planner runs a light set with one background colour (#F4E4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #D46C8C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.