Sampled from 5 of EMI Calculation's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#1C4C4C accent
#111111 text
EMI Calculator: Loan Planner is a simple financial planning application designed to help users estimate loan repayments, compare borrowing scenarios, and understand the potential cost of different loan options. The application provides specialized calculators for personal, home, car, education, and business loans, along with Fixed Deposit (FD) and Recurring Deposit (RD) planning tools. Key Features - Loan Calculators - Loan Eligibility Calculator: Get an estimated borrowing range by entering basic financial information. (Note: Results are general estimates and may differ from eligibility determined by an actual lender). - EMI Calculator: Calculate an estimated monthly installment using the loan amount, interest rate, and repayment period. Easily view estimated total interest and overall repayment amounts. - Home Loan Calculator: Explore different home financing scenarios by adjusting…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are EMI Calculation's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: EMI Calculation runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1C4C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.