Sampled from 5 of Dierenzoeker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#1CACDC accent
#FFFFFF text
Zie je een dier in je huis of tuin, en weet je niet wat het is? Kijk goed en ontdek het in de Dierenzoeker! In de Dierenzoeker vind je de meest voorkomende Nederlandse huis-, tuin en keukendieren. Het gaat om dieren uit de directe leefomgeving van mensen. Dieren in de stadsnatuur, zoals tuinen en parken, maar ook binnenshuis: de spin in je badkamer, de pissebed in de kelder. Via het beantwoorden van vragen over het door jou gevonden dier (bijvoorbeeld over kleur, gedrag, aantal poten) kun je hem uiteindelijk op naam brengen en er meer over leren. Op dit moment kun je ongeveer vierhonderd dieren vinden, waaronder allerlei vogels, zoogdieren, vliegen en muggen, spinnen, pissebedden, duizend- en miljoenpoten, vlinders, bijen en hommels, mieren, sprinkhanen en krekels, wantsen, cicaden, libellen, amfibieën (kikkers, padden, salamanders), kevers, wormen, slakken, vissen en verschillende sl…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Dierenzoeker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Dierenzoeker runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1CACDC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.