Sampled from 6 of Wellhub (Gympass)'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCEC bg
#DDDDCF
#DCFC7C accent
#111111 text
Reading the caption text from the screenshots in your browser…
O Wellhub é um benefício para colaboradores oferecido por empresas. Escolha entre uma variedade de opções de atividades físicas, meditação, nutrição e qualidade do sono, todas projetadas para custar menos do que pagar por cada uma individualmente. Teste gratuitamente! Use seu plano do Wellhub para: - Visitar suas academias e estúdios favoritos, ou experimentar algo novo todos os dias. - Descobrir centenas de atividades, como natação, ioga, CrossFit, dança e muito mais. - Acessar aplicativos premium de meditação, sono e nutrição para cuidar da mente e do corpo. - Participar de aulas virtuais, treinar com personal trainers especializados e cuidar do seu bem-estar onde quer que você esteja. - Participar de desafios divertidos de bem-estar com colegas e amigos. - Sua empresa pode oferecer a opção de adicionar familiares ao seu plano. Wellhub é como a sua empresa investe no seu bem…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Wellhub (Gympass)'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Wellhub (Gympass) runs a light set with one background colour (#FCFCEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DCFC7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.