Sampled from 3 of The Pedometer: Step Counter's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#24B454 accent
#111111 text
Reading the caption text from the screenshots in your browser…
The Pedometer application, which counts your steps using the M7 and M8 (motion processor) motion processor in iPhone5S and higher model devices, will be your biggest assistant for a healthy life! Features you can find in the application: ● With the application, you can measure how many steps you take daily, monthly and annually. Moreover, thanks to the graphs in the application, it is possible to measure how close you are to your goal and how far you have travelled. ● You can create and share walking routes. ● You can do breathing exercises. ● You can also easily use the Water Diary, Weight Tracker, Calorie Counter features of the Pedometer application and get one step closer to your goals. ● You can reach your goals with us thanks to the daily notifications that encourage you to drink water and walk. ● You can access the content we prepare for you every day with categories suc…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are The Pedometer: Step Counter's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: The Pedometer: Step Counter runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #24B454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.