Sampled from 6 of Pizza Nova's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECE4 bg
#D6CFC8
#4C742C accent
#111111 text
Authentic Italian pizza is a tap away with the Pizza Nova app. Order now and enjoy exclusive deals and rewards with our Ciao Rewards loyalty program. At Pizza Nova, we value our customers and strive to deliver the best pizza experience every time. Download the Pizza Nova app today and say Ciao to Cravings with Ciao Rewards! EAT. EARN. ENJOY. - Quick & Easy Ordering: Customize and order your favourite pizzas, sides, and drinks with just a few taps. - Loyalty Program: Earn points with every purchase. Redeem them for free pizzas, panzerottis, and more! - Location Finder: Find the nearest Pizza Nova location and get directions right from the app. - Exclusive Offers: Receive notifications about special promotions, limited-time deals, and new menu items. - Secure Payments: Pay securely with multiple payment options including credit card and gift cards. - User-Friendly Interface: Naviga…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Pizza Nova's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pizza Nova runs a light set with one background colour (#F4ECE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C742C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.