Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Mercado Pago: banco digital's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CC8C44 bg
#B37B3B
#6C4424 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Mercado Pago é seu banco digital completo. Com sua conta digital, seu dinheiro rende até 105% do CDI* desde o primeiro dia. Você pode: ter cartão de crédito sem anuidade, resolver tudo com seu assistente pessoal de IA, fazer pagamentos e transferências via Pix, ter linha de crédito para parcelar sem cartão, comprar e vender criptomoedas, tudo com tranquilidade. *Rendimento considerando conta destinada para pessoas físicas, aporte mensal mínimo de R$ 1.000 e área de abrangência - território nacional. Consulte as condições do rendimento de 105% do CDI. Banco digital: • Seu dinheiro rende até 105% do CDI* desde o primeiro dia. • Peça um cartão de crédito grátis sem anuidade. • Parcele suas compras no Mercado Livre em até 18x no cartão de crédito. • Resolva sua vida financeira de maneira inteligente com o assistente pessoal de IA do Mercado Pago. • Faça transferência e pagamentos por Pix …
App details
What you can learn from Mercado Pago: banco digital
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Mercado Pago: banco digital's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mercado Pago: banco digital runs a light set where the background shifts from screenshot to screenshot (first shot #CC8C44) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6C4424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.