Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Santam app's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FCC424 accent
#111111 text
Screenshots
Icon palette
About this app
The new and improved Santam Client App provides a range of features for Santam policyholders leading to an enhanced self-service experience. The registration and authentication process is effortless which allows users access to their Santam policy portfolio. User profiles can be personalized, policy information is presented in a more simplistic way and additional cover or policy changes can be requested in a few easy steps. The SOS emergency button is available for insurance related emergencies and will alert Santam’s emergency response team. Claims can be submitted and can be tracked in a few easy steps.
App details
What you can learn from Santam app
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Santam app's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Santam app runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCC424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.