Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of MSN's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4FC bg
#D6D6DD
#94BCE4 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
The MSN app keeps you informed, productive, and entertained with tailored content, real-time weather, stock tracking, short videos and more. Key features Your tailored feed, with you on the go. Quality content from thousands of trusted publishers. Weather report Get hourly and 10-day forecasts, air quality, UV index and more. Financial news hub See the latest on the market, trends and your favorite stocks. Your personalized video feed Scroll short clips of the latest news, trending stories and viral moments.
App details
What you can learn from MSN
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are MSN's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MSN runs a light set with one background colour (#F4F4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #94BCE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.