Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Viking Line's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#F43424 accent
#111111 text
Screenshots
Icon palette
About this app
Smidigt med appen Du har nytta av Viking Line-appen både innan resan, under resan och efter din resa. Börja med att boka din nästa resa och få alla dina uppgifter i appen. Välkommen ombord på Viking Lines fartyg! Appens fördelar: - Det är lätt att boka en ny resa. - Du håller dig uppdaterad om bokningens uppgifter genom att logga in i appen med ditt Viking Line Club-nummer eller med ditt bokningsnummer. - Du har ett digitalt Viking Line Club-kort där du kan samla Båtar och utnyttja medlemsförmåner lika enkelt som med det fysiska kortet av plast. - Du kan checka ditt Båtsaldo, din nivåperiod och din medlemsnivå. - Du ser tiderna för avresan och returresan i reseschemat. - Skippa köerna! I appen kan du checka in och printa ut rese- och hyttkort enkelt och snabbt i terminalens självbetjäningsautomater. - Du kan se när artisterna uppträder och hålla koll på tiderna för övrigt program…
App details
What you can learn from Viking Line
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Viking Line's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Viking Line runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F43424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.