Fill in your app info once — download a complete press kit: a styled single-page HTML media page, a Markdown fact sheet, boilerplate copy, your icon, logo and screenshots, all in one ZIP. Send to journalists, bloggers, or upload to a static page.
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Pitching tips
Host the ZIP on your site — link from your About page and from every email you send to journalists. Make it dead-simple to find.
Lead with the tagline — journalists scan, they don't read. Your one-sentence pitch is the most important text in the kit.
Quotes save journalists time — if you've got beta-user love or early press, include 2-4 short quotes they can drop in.
Screenshots should tell a story — first one is the "money shot," the rest cover key features. Don't dump 20 random captures.
Include a logo, not just an icon — wide horizontal logos for headers, square icons for app cards.
Need killer screenshots too?
Build polished App Store & Play Store screenshots in the LaunchShots editor — free, in your browser, no signup.