Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of boohoo-Clothes Shopping Online's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#240C04 bg
#422E27
#648CAC accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Get ready to revamp your wardrobe with the boohoo app - the ultimate destination for affordable fashion shopping. With just a few taps on your phone, you can explore the latest in women's and men's fashion, accessories, shoes, beauty, and homeware, all in one place. At boohoo, we understand the importance of convenience when it comes to online shopping. That's why our app offers you an easy-to-use interface, with thousands of products at your fingertips; shop products from boohoo, boohooMAN, Misspap, and Nasty Gal all in one place. You can quickly add your favourite items to your wish list, sign in to your account, and automatically sync your baskets across all devices. With multiple payment options and fast and secure checkout, shopping with boohoo is a breeze. But that's not all! Our app comes loaded with exclusive features that you won't find anywhere else. With boohoo Premier, you…
App details
What you can learn from boohoo-Clothes Shopping Online
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are boohoo-Clothes Shopping Online's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: boohoo-Clothes Shopping Online runs a dark set with one background colour (#240C04) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #648CAC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.