Whole Foods Market

Screenshots

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iPad screenshots

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Icon palette

About this app

App details

What you can learn from Whole Foods Market

Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are Whole Foods Market's answers to those questions — they're public, they're real, and they made it through Apple's review.

What the numbers say: Whole Foods Market runs a light set with one background colour (#FCF4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #044C34, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.

Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.

Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.

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Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.

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