Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Peanut: Pregnancy, Baby & Mum's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCDCE4 bg
#DDC1C8
#DC545C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Welcome to Peanut, the ultimate mum app connecting women through all stages of motherhood, helping you find your village. Join over 5 million women on Peanut to find mum friends, ask questions about your baby, and get support when you need it most. Whether you just moved to a new neighbourhood, or you’re just looking for friends who get it, Peanut provides access to a community of mums ready to share advice and experiences. Finding mum friends at a similar stage in life is easy on Peanut! FIND MUM FRIENDS WHO GET IT Meet: Swipe to meet local mums at every life stage. Chat: Match with a new mum friend and chat about anything, baby advice, or mum hacks. Groups: Join support groups for newborn baby care, toddler mums, and many more. Ask: Seek advice on baby names, baby sleep, and more from your new mum friends. Share: Share advice on everything from mum life to baby care. Discuss topics…
App details
What you can learn from Peanut: Pregnancy, Baby & Mum
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are Peanut: Pregnancy, Baby & Mum's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Peanut: Pregnancy, Baby & Mum runs a light set with one background colour (#FCDCE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC545C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.