Sampled from 5 of ON THE TRIP 旅の体験をふくらませる's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#8CBCE4 accent
#FFFFFF text
【あらゆる旅先を博物館化する】 ON THE TRIPは、 旅の体験をふくらませる。 神社やお寺などの文化財。絶景や温泉地、芸術祭。禅や寿司などのカルチャーまで。さまざまな旅先の理解を、その場で深めるトラベルガイドアプリ。 ◆MOBILE ガイドブックはもういらない。 神社で、お寺で、芸術祭で。旅先の、その場で「スポットガイド(0円〜)」をダウンロード。観光スポットの見どころをGPSと連動してガイドします。 ◆AUDIO まるで美術館の音声ガイドのように。 スマホばかり見ていても旅ははじまらない。オーディオガイドを使えば、目の前の旅に集中できます。 ◆CULTURE スポットガイドだけじゃない。 禅ってなに? やりかたは? その歴史は? スポットガイドとは異なる「カルチャーガイド」も。寿司、温泉、天ぷら……日本人も知らない物語をあなたに。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are ON THE TRIP 旅の体験をふくらませる's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ON THE TRIP 旅の体験をふくらませる runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8CBCE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.