Sampled from 4 of Indigo Rent A Car's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#EC244C accent
#111111 text
Your Travelling is our Concern! Rent your favorite cars from a wide variety and get it delivered to your doorstep. Indigo Rent A Car is the most reliable car rental service in Dubai and Abu Dhabi. Our company is known for providing comfortable and economic solutions for your car rental needs in UAE. We take care of all your Travelling needs and make sure you have an amazing Travelling experience. Renting a Car in Dubai is made easy by using Indigo Rent A Car App. You can get the Best Car Rental Deals and Best Rent A Car Promotions on the App. By using the Indigo Rent A Car App you can simply get the car delivered to your home, you can get the car delivered to your office in short you can get the car delivered to your doorstep within 90 minutes. Avail the most economic car rental service and enjoy our promotional offers to make your visit to Dubai enjoyable and easy! Use the Indig…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Indigo Rent A Car's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Indigo Rent A Car runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC244C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.