Sampled from 6 of Pony - Vélos et Trottinettes's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECE4E4 bg
#CFC8C8
#3CBCE4 accent
#111111 text
Pony : vélos & trottinettes en libre-service Empruntez nos vélos ou nos trottinettes en libre-service directement depuis votre téléphone. Repérez le pony le plus proche, démarrez un trajet et déposez-le à votre arrivée. Comment ça marche ? 1. trouvez un pony, ou réservez-le 2. scannez le QR code sur le guidon 3. partez en pony 4. profitez de votre trajet 5. stationnez votre pony sur un parking Où nous trouver ? Angers, Bordeaux, Nice, Lorient, Poitiers, Liège, Evry, Caen, Tours, Pays Basque, Charleroi, La Roche sur Yon, Beauvais, Perpignan, Orléans, Limoges, Bourges Une grande flexibilité ◆ payez à la minute ou prenez un abonnement ◆ laissez le pony à votre destination, pas besoin de le ramener là où vous l’avez pris ◆ déverrouillez jusqu’à 5 pony depuis votre téléphone avec la fonction trajet de groupe ◆ réservez vos pony jusqu’à 10 minutes à l’avance Les différents abonn…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Pony - Vélos et Trottinettes's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pony - Vélos et Trottinettes runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #ECE4E4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3CBCE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.