Sampled from 5 of Black's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C1C bg
#3B3B3B
#4CA4DC accent
#FFFFFF text
Black® collects the news & stories from the world’s greatest influencers of black culture. With all of your black news in one place, it has never been easier to discover the stories that keep you informed, engaged, and inspired. JOIN US ON OUR MISSION TO CHANGE THE GAME. - Create your own feed of stories from the publications you know and trust. - Read, recommend, and share stories with your friends using Facebook, Twitter, iMessage, and Email. - Explore stories that are just for you and based on your interests. - Receive timely push notifications that will keep you in the know. Featured Publications: - The Root - Atlanta Black Star - OkayAfrica - News One - Blavity - BET - Black Enterprise - Ebony - Essence - HuffPost Black Voices - Hello Beautiful - and more! We'd love to hear any feedback you have about Black®. Reach out to our team at team@black.news. Oh, did we mention that…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Black's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Black runs a dark set with one background colour (#1C1C1C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4CA4DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.