Screenshot style breakdown
Sampled from 4 of BTaxi's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#047C6C bg
#278E80
#04F474 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Ti serve un taxi? Premi il pulsante di BTaxi e chiamerai il tuo taxi nel modo più semplice possibile. Attenzione: BTaxi è utilizzabile, al momento, ad Alessandria, Torino, Empoli, Bologna e Barcellona BTaxi nasce dall’esigenza, sempre più sentita dai clienti che utilizzano il taxi come mezzo di trasporto abituale, di ridurre i tempi di richiesta di un taxi, di avere a priori una stima sul costo della corsa e di trovare soddisfazione dal punto di vista della facilità dell’esperienza d’uso. Cosa consente di fare: - Preventivazione costo della corsa sulla base delle tariffe comunali in vigore, della geolocalizzazione e dell’inserimento della destinazione. - Premendo il pulsante nella schermata Home verrà inviata la richiesta e in pochi secondi si otterrà la conferma che prevede la ricezione del numero della corsa, della sigla e della licenza del taxi in arrivo e del tempo di attesa. Se…
App details
What you can learn from BTaxi
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are BTaxi's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BTaxi runs a dark set with one background colour (#047C6C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04F474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.