Sampled from 6 of Ménage et bien-être - Wecasa's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCF4 bg
#DDDDD6
#F4A48C accent
#111111 text
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 5.5 words on average (longest 8), mostly ALL CAPS.
Téléchargez Wecasa, l’app de référence pour le ménage à domicile, le repassage et les services à la personne. Bénéficiez d’une aide à domicile fiable et déléguez vos tâches ménagères à des prestataires qualifiés. Profitez également de prestations de manucure, épilation, coiffure et massage à domicile, réalisées par des professionnels qualifiés, pour un moment de détente chez vous. Services disponibles partout en France, pour vous simplifier la vie. Notre mission : vous offrir un ménage à domicile de qualité et des services à la personne qui s’adaptent à votre quotidien. Qu’il s’agisse d’une aide ménagère, d’une nounou, d’une esthéticienne ou d’un massage, Wecasa vous met en relation avec le bon prestataire à domicile. Pourquoi choisir Wecasa ? Des milliers de prestataires vérifiés : aide ménagère, femme de ménage, manucure, pédicure, esthéticienne, massage, nounou, aide à domicile. S…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are Ménage et bien-être - Wecasa's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ménage et bien-être - Wecasa runs a light set with one background colour (#FCFCF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4A48C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.