Sampled from 4 of Levi's リーバイス®公式アプリ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#3C6494 accent
#FFFFFF text
デニム&ジーンズならリーバイス®公式アプリ 定番の501®ジーンズ、レディースの701ジーンズ、 限定版ビンテージデニムなど豊富な品揃え。ショッピング以外のコンテンツも充実のラインナップ!アプリに届くプッシュ通知で、アプリ限定のオトクな情報もいち早く知ることもできます!今すぐ、アプリをダウンロード! ▼TOP お得なキャンペーンや新商品、スナップ、スペシャルクーポンなど、リーバイスの最新情報をいち早くチェックできます。 ▼ONLINE STORE カテゴリーで簡単検索!新商品はもちろん、話題の501®やSALEアイテムもすぐに見つかります。 ▼STAFF SNAP 各ショップの最新情報や最旬のコーディネートをお届け。 ▼COUPON アプリ限定のお得なクーポンを配信! ※クーポンは配信されない期間もございます。 ▼MEMBER'S CARD 店頭でのお会計時にアプリのバーコードをご提示いただくと5%オフ! ※Red Tab™会員への登録が必要です。 その他に、近くの店舗検索機能など、コンテンツをご用意しております。 【プッシュ通知について】 お得な情報をプッシュ通知でお…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Levi's リーバイス®公式アプリ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Levi's リーバイス®公式アプリ runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C6494, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.