Sampled from 6 of Klarälvsloppet's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECF4 bg
#CFCFD6
#04246C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Klarälvsloppets tracking & event app är den perfekta appen för alla deltagare. Även åskådare och supportrar kommer närmare loppet. Genom att använda "my race" så får deltagaren viktig information på sin smartphone: de kan se nuvarande position, mellantider samt uppskattad tid för målgång. Det är även möjlig att dela sin aktuella positon med åskådare och kompisar (om man använder GPS och mobildata). Genom funktionen "favorites" så erbjuder Klarälvsloppets app åskådare, familj och vänner möjligheten att sätta ihop en egen lista med deltagare att följa. Mellantider och position uppdateras kontinuerligt. Funktionen "live leaderboard" visar vilka deltagare som ligger i täten. Deras uppskattade tid för målgång uppdateras också regelbundet under loppet. Att använda GPS-funktionen kan dra mer batteri än vanligt i telefonen. Därför rekommenderar vi att ladda batteriet fullt före loppets star…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Klarälvsloppet's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Klarälvsloppet runs a light set with one background colour (#ECECF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04246C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.