Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Philippine Airlines's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECF4 bg
#CFCFD6
#041C64 accent
#111111 text
Screenshots
Icon palette
About this app
Mabuhay! Welcome to the Philippine Airlines’ mobile app. Pursue your dreams of travel with enhanced ease, speed, and convenience. Now it is easier to bridge the distance between your friends and loved ones with a few simple steps. We designed this app with you in our heart, because we know how you treasure great memories of travel. Let’s get you started! Book Your Flight Search from our list of Domestic and International flights. Get to select your seats. Purchase insurance, additional baggage and get to pay for everything direct from the app. Check In Online Skip the check-in queue – you have the app! This app let’s you check-in online and proceed straight to the bag drop. Check your Flight Status Stay up-to-date with a quick glance of your flight’s departure and arrival status. Manage Your Booking View your PAL and PALexpress bookings. Retrieve bookings purchased via the PAL w…
App details
What you can learn from Philippine Airlines
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Philippine Airlines's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Philippine Airlines runs a light set with one background colour (#ECECF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #041C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.