Sampled from 5 of Sezzle: Buy Now, Pay Later's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#3C2454 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Sezzle makes shopping more flexible and more rewarding. Split your purchases into interest-free³ payments, so you can get what you need now and pay over time with confidence. More than just flexible payments, Sezzle brings together rewards, an opportunity to build credit history⁴, cash advances, and a mobile phone plan - all in one place. BUY NOW PAY LATER Pay in 5¹: Spread it further with five installments Pay in 4³: Four payments over 6 weeks Pay in 2³: Shorter term, faster payoff Pay in Full: No installments and earn up to 2% Sezzle Spend Monthly Payments⁵: For bigger purchases PAY LATER ANYWHERE² Use Sezzle to shop in-store or online. Add the Virtual Card⁶ to your Apple Wallet and pay later anywhere Visa® is accepted. BUILD CREDIT HISTORY⁴ Opt in to Sezzle Up to report your payments to credit bureaus, so every purchase helps build your credit history EARN REWARDS When you fi…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Sezzle: Buy Now, Pay Later's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Sezzle: Buy Now, Pay Later runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C2454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.