Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Nara Baby & Pregnancy Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4EC bg
#DDD6CF
#FCCC4C accent
#111111 text
Screenshots
Icon palette
About this app
Designed by a mom to track her own newborn’s activity, Nara Baby Tracker has an intuitive, calming design that allows you to easily track naps, diaper changes, feeding schedules, wake windows, and more. Discover patterns and create routines while tracking your baby’s progress. Easily coordinate and share information across parents, caregivers, and devices with complete privacy. The app is also built to track and compare multiple children or twins. For parents, Nara allows you to support your own well-being. Track physical and mental health while pregnant and postpartum, set reminders for doctor’s appointments, write journal notes, and create self-care routines. 1.5 million+ parents have used Nara to track, learn, and grow alongside their babies. BABY Track breastfeeding & bottle feeding - Tap the breastfeeding timer to track left/right feeding; Nara notes which side ended the last …
App details
What you can learn from Nara Baby & Pregnancy Tracker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Nara Baby & Pregnancy Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Nara Baby & Pregnancy Tracker runs a light set where the background shifts from screenshot to screenshot (first shot #FCF4EC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCCC4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.