Sampled from 5 of TELUS PharmaConnect's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#4C2C6C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Request prescription refills at home, from the office or on the go. View, manage and refill your medication or the medication for your dependents or pets. Do all that from your mobile device. Ask your pharmacist about PharmaConnect™ and access your personal registration code, linking your account to the pharmacy’s Kroll™ pharmacy management system. This app is provided by PharmaConnect enabled pharmacies and free of charge for patients. Features include: Accessing your medication profile from your mobile device Viewing the medication detail of your dependents Requesting medication refills and confirming the pick-up time Submitting prescription photos Accessing your pet’s medication profile Receiving notifications when your medication is ready for pick-up Feedback about the app is always welcome. If you have suggestions for ways we can improve the app, please feel free to reach ou…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are TELUS PharmaConnect's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: TELUS PharmaConnect runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C2C6C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.