Screenshot style breakdown
Sampled from 6 of Press Herald+'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCDCDC bg
#C1C1C1
#AC8C6C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Press Herald+: All of Maine’s News in One App The Press Herald+ app brings together trusted journalism from across the state in a single, seamless reading experience. Stay connected with breaking news, in-depth investigations, and local stories that matter to your community and to Maine as a whole. The strength of Maine’s leading newsrooms is always at your fingertips with Press Herald+, including the Portland Press Herald, Sun Journal of Lewiston, Morning Sentinel of Waterville, Kennebec Journal of Augusta, and the Midcoast's Times Record. Why Choose the Press Herald+ app? • One app, all the news: Access statewide reporting plus local coverage from Maine’s trusted dailies. • Breaking alerts: Get instant updates on the stories that matter most. • Personalized experience: Follow your town, region, local high school team, daily puzzles and games, or favorite topics. Toggle your reading ex…
App details
What you can learn from Press Herald+
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Press Herald+'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Press Herald+ runs a light set with one background colour (#DCDCDC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #AC8C6C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.