Screenshot style breakdown
Sampled from 4 of Barato Coletivo: Ofertas's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#7C04AC bg
#8E27B7
#3C5C9C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Conheça o novo aplicativo do Barato! Agora, com uma interface completamente nova, mais moderna e intuitiva, você pode aproveitar as melhores ofertas em produtos e serviços, além de ganhar cashback em cada compra realizada através do aplicativo. Mas isso não é tudo! Com o novo aplicativo do Barato, o login ficou ainda mais fácil e rápido, com a opção de login social através do Google, Apple ou Facebook. E caso precise de ajuda ou suporte, basta acessar a área de suporte dentro do próprio aplicativo e resolver seus problemas de maneira rápida e eficiente. Não perca mais tempo, baixe agora mesmo o novo aplicativo do Barato e comece a aproveitar todas essas novidades e vantagens exclusivas!
App details
What you can learn from Barato Coletivo: Ofertas
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Barato Coletivo: Ofertas's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Barato Coletivo: Ofertas runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #7C04AC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C5C9C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.