Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of KFC THAILAND Delivery & Pickup's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCDCDC bg
#C1C1C1
#CC2434 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Enjoy your favorite KFC Fried Chicken, anywhere, anytime on the KFC App! Get it delivered or skip the queue in store, it’s up to you. All you need to do is download the KFC App, place your order, and leave the rest to us. If that hasn’t won you over, here are some more reasons why you need the KFC App: We’ve saved the best KFC deals for the KFC App Access exclusive KFC experiences and merch, only on the KFC app Find out about all our latest promotions before anyone else And lots more! What are you waiting for? It’s time to download and experience the KFC App
App details
What you can learn from KFC THAILAND Delivery & Pickup
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 19 screenshots above are KFC THAILAND Delivery & Pickup's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: KFC THAILAND Delivery & Pickup runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #DCDCDC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #CC2434, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.