Sampled from 6 of The Kathmandu Post's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#BC4C5C accent
#111111 text
Reading the caption text from the screenshots in your browser…
The official news app of the Kathmandu Post, Nepal’s largest English-language daily, with newly redesigned experience for breaking news & opinion, in-depth stories, news clips and individual profiles. Favorite Features: * Explore what is making headlines * Login to get more features, including access to ePaper (Facebook or Phone number) * A new top navigation for swiping quickly across popular sections * Read your favorite articles even when you are disconnected from the internet with our new instant offline reading feature * State-of-the-art app performance including speed and stability * Redesigned daily notification featuring the latest breaking news * Article pages with richer images, fonts and multimedia * Read, bookmark or share article * Breaking local news alerts that link directly to developing stories * Find articles from your favorite authors * Save articles across platforms…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are The Kathmandu Post's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: The Kathmandu Post runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #BC4C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.