Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Calo's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#5C2C14 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Calo takes the guesswork out of healthy eating by analyzing your nutritional needs through our nutritionist-approved algorithm, then matching you with chef-crafted meals tailored to your body, fitness goals, and taste preferences. Fast & Fresh: Your meals are freshly prepared and ready within 2 hours, delivered daily for ultimate convenience. Goal-Driven Nutrition: Whether you’re looking to lose weight, maintain, or build muscle, Calo provides the perfect balance of macros and flavours to keep you on track. Total Flexibility: Pause, swap meals, or adjust your daily calories anytime—your plan, your way. Smart Integration: Sync with your health apps to track progress effortlessly. With HealthKit integration, Calo uses your fitness activity to fine-tune meal predictions, ensuring you get the most suitable, performance-driven meals every time. Healthy eating has never been easier. Let Calo …
App details
What you can learn from Calo
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Calo's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Calo runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C2C14, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.