Screenshot style breakdown
Sampled from 5 of eTick's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#542C7C bg
#6B498E
#CC2C4C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The emergence of Lyme disease and the rapid geographical range expansion of certain tick species in Canada are important issues for public health authorities and the public in general. A citizen science project called eTick invites the public to participate in the monitoring of ticks in Canada by submitting tick photos via a mobile application or a web site (eTick.ca) for identification by trained personnel. The identification results (usually returned within 1 business day) appear in real time on a public interactive map so that visitors can visualize all entries for a specific area and/or examine individual submissions. All eTick products and services (application download, image identification, consultation of public data) are free of charge. Ten provinces are currently participating: BC, AB, SK, MB, ON, QC, NB, NS, NL, and PE, with Territories to be added soon.
App details
What you can learn from eTick
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are eTick's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: eTick runs a dark set with one background colour (#542C7C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #CC2C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.