Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of EQL's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#647C9C accent
#FFFFFF text
Screenshots
Icon palette
About this app
[About EQL] WE ARE ALL EQL! EQL은 EQUAL의 철자를 축약한 신조어로, 어떠한 편견이나 선입견 없이 자유롭게 표현할 수 있는 패션을 지지하는 편집숍입니다. 나를 규정짓기보다는 각자의 개성을 중심으로 한 자신만의 고유한 스타일로 재해석하는 우리를 기대합니다. [ENJOY EQL] HOME : 매일 새롭게 업데이트 되는 컨텐츠와 나에게 어울리는 추천 상품을 만나보세요. 2. EXCLUSIVE : 오직 EQL에서만 볼 수 있는 감각적이고 유니크한 상품을 발견하세요. 3. ARCHIVE : 매월 다른 컨셉의 테마 컨텐츠와 그에 맞는 시즌 상품들을 놓치지 마세요. 4. BRAND FOCUS : EQL과 함께 하는 매력적인 브랜드를 소개합니다. 신상품 발매 소식과 흥미로운 브랜드 스토리를 확인하세요. 5. LOOK BOOK : 감각적인 브랜드들의 스타일링을 한눈에 살펴보고, 나에게 맞는 상품들을 만나보세요. 서비스 소개 : https://www.eqlstore.com/ 인스타그램 : https://www.instagram.com/eql_store/ EQL 앱 사용을 위해 필요한 접근 권한 안내 [필수적 접근 권한] - 단말기ID: 단말…
App details
What you can learn from EQL
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are EQL's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: EQL runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #647C9C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.