Sampled from 6 of E100 mobile's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#54BC44 accent
#111111 text
Fuel card in your smartphone: - Check your limits - Find the nearest gas stations - Fill up online E100 Mobile is a mobile app for E100 fuel card holders. Use it to build a route to the closest fuel station, get to know a limit by card or fuel prices by station. What’s Cool: Using the app only, refuel online. Try out E100 Mobility right now. E100 mobile for a driver: - available liters in a fuel station section - route planning - online refueling - possibility to report a problem on a given fuel station E100 Mobile for a fleet manager: - fuel prices online - limits by cards - transaction history - E100 hotline numbers We are constantly looking for new solutions to become better and improve our service. We encourage you to send your comments and remarks by email: e100mobile@e100it.pl
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are E100 mobile's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: E100 mobile runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #54BC44, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.