Sampled from 3 of Funcional Multi's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#044C44 bg
#27655E
#FC4414 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
O Funcional Multi é um cartão de benefícios corporativos bandeira Mastercard, aceito em mais de 4 milhões de estabelecimentos. Ele pode reunir em um só cartão e em um só aplicativo benefícios como Alimentação, Refeição, Mobilidade, Premiação e muito mais. Além de toda a praticidade de ter um cartão para todos os benefícios, o Funcional Multi ainda é o único cartão que oferece até 65% de desconto em medicamentos nas farmácias de todo o Brasil e inclui a opção de subsídio de até 100% do valor dos medicamentos pela empresa. Com o App Funcional Multi você pode realizar a ativação do seu cartão, bloqueio e desbloqueio, alteração de senha, visualização do cartão virtual, além de gerenciar seus benefícios, através da acompanhamento de saldos e extratos. Baixe agora o App Funcional Multi! Sua vida pode ser multi, sem complicações.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Funcional Multi's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Funcional Multi runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #044C44) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC4414, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.