Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Nationale Apotheek's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E42414 bg
#E74234
#EC746C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Ervaar het gemak van online met de persoonlijke aandacht van een echte openbare apotheek. Dat is waarom al 70.000 Nederlanders voor Nationale Apotheek kiezen. Niet voor niets worden wij aanbevolen door CZ, VGZ en Zilveren Kruis. Dezelfde medicijnen, maar dan makkelijk: - alles regelen via een app - met een foto medicijnen aanvragen - binnen 1 minuut besteld - gratis thuisbezorgd - altijd afgestemd met je arts - inzicht krijgen in de bestelstatus van je bestelling Nationale Apotheek - officiële openbare apotheek - voor alle medicijnen op recept - voor alle zorgverzekeraars - voor iedereen die medicijnen gebruikt - gratis bezorging in heel Nederland Slim - altijd actueel digitaal medicatieoverzicht (van het hele gezin) - automatische herhaalservice - ook medicijnen voor gezinsleden regelen via je app - veilig iemand machtigen om je medicijnen te beheren Snel - binnen 1 minuut besteld …
App details
What you can learn from Nationale Apotheek
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are Nationale Apotheek's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Nationale Apotheek runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #E42414) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC746C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.