Screenshot style breakdown
Sampled from 6 of Investia's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCF4FC bg
#C1D6DD
#044CDC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Investia Financial Services Inc. is a mutual fund dealer that offers you a complete range of financial products and services. Our representatives put their expertise at your service in order to make your projects a reality. Investia Financial Services Inc. is a wholly owned subsidiary of iA Financial Group, one of the four largest life and health insurance companies in Canada and one of the largest public companies in the country. Industrial Alliance's stock is listed on the Toronto Stock Exchange under the symbol IAG. Investia and iA Financial Group share values that will take you far: service mentality, high performance climate and team spirit. Investia App The Investia app is a simple and practical way to view your investment portfolio and personal profile anytime, anywhere. It is a mobile version of your Investia Client Portal: https://client.investia.ca Here are the current…
App details
What you can learn from Investia
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Investia's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Investia runs a light set with one background colour (#DCF4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #044CDC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.