Sampled from 3 of Hemmakväll's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#FC5474 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Hemmakvälls app ger dig tillgång till ditt medlemskap direkt i mobilen. Det är gott att vara medlem – och med appen får du ännu mer av det goda. Med appen kan du: • Samla poäng på dina köp • Nå medlemsnivåerna Brons, Silver och Guld • Ta del av unika erbjudanden • Samla stämplar i digitala stämpelkort • Se ditt poängsaldo och dina förmåner • Hitta närmaste Hemmakvällsbutik • Se nyheter och kampanjer Ju mer du handlar, desto fler poäng samlar du och desto godare medlemsnivå kan du nå. Ladda ner Hemmakvälls app och få ut ännu mer av ditt medlemskap – och allt det goda som hör till.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Hemmakväll's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Hemmakväll runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC5474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.