Screenshot style breakdown
Sampled from 3 of AiR's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#544CAC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
- 구급차 기록관리 시스템(Ambulance Information Records)은 구급차를 운용하는 기관을 대상으로 서비스를 제공하고 있으며, 현장에서 실시간으로 운행에 대한 기록이 가능하도록 서비스를 제공하고 있습니다. - 주요 기능 · 운행차량 및 운행목적 · 출동 및 처치기록지 관리 · 운행기록대장 관리 · 전자서명 · 기록지 발송 · 구급차 요금미터장치 검정 · PUSH 메시지
App details
What you can learn from AiR
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are AiR's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AiR runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4F4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #544CAC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.